Path Analysis and PROCESS in SmartPLS
Everything you need for mediation and moderation — no external macros required.
Overview
SmartPLS enables conditional process analysis visually: specify mediators, moderators, and interactions, then obtain total, direct, and indirect effects with bootstrap CIs.
Why It Matters
- Replace comand code and macro‑driven workflows with easiy to use visual models.
- Exploit an enhanced modeling felxibility.
- Bootstrapped inference and PROCESS outputs that reviewers expect.
Core Capabilities
- Path analysis (i.e., regression analysis with multiple dependent variables)
- Mediation (parallel/serial) with total/direct/indirect effects.
- Moderator analysis with one or more moderators including binary ones, moderated moderation, simple slop plots, Johnson‑Neyman plots.
- Moderated mediation and conditional process analysis.
Use Cases
- Psychology, marketing, and IS mediation/moderation studies.
- Doctoral theses needing clear, reproducible effect decomposition.
- Teaching conditional process analysis alongside SEM.
